S60 Open to new features

I came across this site for teenage girls (gURLS.com) this summer. It seems like these kinds of sites are the perfect solutions for companies wanting to make that link and leap from the Internet to mobile. It is a great site and was created at the time when teenage girls were surpassing teenage boys (in the US) with their mobile phone use. Quite smart!

So after checking out the site, and enjoying it, I was left wondering this: why not create sites like this (especially for users in the US who are still so tied to the Internet…for a variety of reasons, one being the inability to obtain good, solid, consistent coverage) for different users, especially S60 users? Sure it is useful, and user-friendly, to have a S60 site for those who already know it exists or who are adept enough in the mobile world to even know what S60 is. But then there are the others who just use the technology and don’t know much about it; and because they don’t know much about it, their desire for content, applications, and services etc. is limited.

Although we know that teenagers are a huge source of revenue for mobile products and services, those who are purchasing the smartphones are, for now, from a slightly different demographic. They are men who make enough money to buy a smartphone and the accessories to go with it. So why not create a site: www.mobileMENtality.com? (Note: I'm obviously joking about the name, but hopefully you catch my drift!) Offer all types of demographic-specific (!) content, and mix in S60-related mobile content, applications and services. Do any sites like this already exist that are truly geared towards making it easy to understand what kind of stuff is out there for the non-technie, "not interested in the details" S60 users--sites that are also interesting and fun!?