S60 Open to new features

Emarketer has published a study about business blogging. Blogs have a long way to go before becoming widely accepted corporate marketing tools. It seems that average marketing executives are more concerned about moderating/limiting what is being said on blogs, than listening and learning from the consumers.

Moderating and limiting hasn’t been our company’s approach to blogging. I must say that our experiences about business blogging has been only positive. It started from S60, Forum Nokia joined and others will follow.

I feel that corporate blogs have to be more honest than "oldfashioned marketing" and if too much old type of marketing techniques are used in the blogs, nobody will finally read them. Utilizing the feedback is a tough part. This is excellent way to take feedback directly from S60 users, but I must say that overwhelming amount of requirements is coming from sales companies, operators, developers etc. and it's a real challenge to find valuable ideas and get priorities right. After that it is “just” execution.