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« Subsidies allowed in Finland (part II) | Main | Less is more »
I had a quick trip to China and just came back. In Shanghai I stayed in Holiday Inn which gave me a good example what it means when a global and Chinese process meets in an international company. Obviously Holiday Inn global is taking environmental issues seriously and couple of notes was left to the hotel room. If customer wants that sheets or towels are not changed daily (Slogans on the notes: Conserving tomorrow and Help us to preserve the environment), he or she just lefts a right note to bed or places used towels in a right way. Then localization comes to the picture. Aquariums are quite pop in China, have always been. In my hotel room there was a very small vase 0.5 liters maximum and there was a gold fish swimming in it. There was nothing else but water and this poor fish in the vase. I wonder how often a fish needs to be replaced so that it won’t change swimming style to backstroke. There were about 20 rooms per floor and over 20 floor in the building so about 400-500 fishes on duty every day. If changed daily it makes almost 30 000 fishes per year in this hotel. If every Holiday Inn is having similar practice in China, we are talking about hundreds of thousands goldfishes. Or is there a goldfish recreation clinic where they can swim in oxygenous water and being fed as well and then returned back to hotel room duty?
Maybe it’s just me but I found their protecting environment style very controversial. If you do good, then you better have holistic approach. Localization in China market is always needed, but can you let the local company implement freely all the ideas? If you want to be successful in China, I think you can’t or soon have more problems than hundreds of thousands dead goldfishes to be "buried".
