Announcing our Newest Campaign: Files on Ovi!
Calling all Ambassadors in Singapore, Malaysia, Thailand, and Australia: We’ve got a new campaign supporting Files on Ovi for you. If you are an Ambassador living in Singapore, Malaysia, Thailand, or Australia, log onto http://www.s60.com/ambassadors, click on Campaigns, and select the “Files on Ovi” campaign. If you are not an Ambassador and you want to join, click on http://ambassadors.s60.com, sign up to be an Ambassador, and then click on Campaigns and join the “Files on Ovi” effort.
If you don’t live in South East Asia, and you don’t live in North America where we are running a campaign to support Maps 2.0, please don’t flame us!
We continue to work on Europe and the Middle East….and things are looking hopeful for a global campaign starting October 27th — maybe sooner if we can get the pieces together before then.
Back to “Files on Ovi”. This is a service I’m curious to find out more about. Do people like it? Is it WoM-able? I guess we’ll find out.
Meantime, I had my first experience on Wednesday night (late to the Files party as Steve and James will tell us, I know, what can I say, I’m no early adopter…early majority is the best I can do) and I have to say it worked as advertised: I was having dinner with my parents and my mom was remarking that she didn’t yet have a single picture of all of her grandchildren together (my sister had a new baby less than a year ago and it’s hard to corral the other 3 grandkids, all of them under 9 years old, long enough to snap a picture). Well, hard — but not impossible when I had my trusty N95 8GB with me all summer. There was one shot I’d remembered taking- my son with his three cousins at the picnic table on Labor Day. And cause I’d already set up “Files” on my PC (by going to Files from my desktop PC that afternoon), I was able to navigate to the picture from my phone and show her.




She was happy, and asked if I got get one of those print services to send her one. No problem, “Share” has that feature (I guess ideally I could’ve ordered it right there and then, from within Files, but hey we’re getting there, right?).
Anyhow, I’ve done my research in the sea of Nokia marketing materials, and sure enough, “Find a picture” is one of the 4 main use cases that we promote. The other 3?
1) Find a music file. Imagine you are on vacation, and want to hear that one Goatsnake tune, and you forgot to transfer it to your phone before you left.

Just fire up your web browser on your phone and you can download it from your computer.
2) E-mail a file to a friend. Imagine you are in night school for 6 years, trying to get your MBA. One of your classmates calls you while you are coaching your son’s baseball game (wait, am I in the right demographic here?)

asking for the first draft of that paper you were supposed to send 1 hour ago. You’ve got the file but had forgotten to send it. Now you can access the file on your PC from your phone, and send it over e-mail to your classmate.
3) View any file on your PC right on your phone. Imagine you are at the post office, sending those incredible salty and sour licorice things

that are only available in Scandinavia, to a friend in Wisconsin. You suddenly realize you don’t have your friend’s zip/postal code, but you know that it is in PDF file on your home PC. You can view PDF right from your phone using “Files”. No special software required. How does it work? No idea! But it does, I’ve tried it.

So, getting back to the Ambassador piece — how does this campaign work? Just as the others have: You sign up, you tell your friends what you like about the service, you tell us 1) what your friends/family/co-workers/classmates’ reactions are to the service, and/or you tell us what you’d change about the service. You tell us by submitting a report at http://www.s60.com/ambassadors. Every time you talk to us, you get a personal response from someone on our team. Every week we send out a loaner phone to author of the “Report of the Week” (an E71). At the end of the campaign we send an accessory to the 50 most engaged Ambassadors. How can you tell who are the top 50 Ambassadors at any given time? On the “Rankings” page at http://ambassadors.s60.com What are we giving away as rewards? For this campaign we still have a few Nokia Wireless Audio Gateways,

a few iGo Stoaway wireless keyboards, and a few stereo bluetooth headsets.
(We only about 5 of each of these, so we need to order more stuff still. If you have any requests, get them in now ![]()
That’s it! Sign up and start reporting. See you on the Ambassador web page!


